The Business X-Ray

What might your business not be seeing?

Before you automate anything, look properly at what is already there.

I have created the Business X-Ray: a detailed outside-in prompt designed to help you uncover hidden value, friction, contradictions and opportunities inside your company's public presence.

Use it with ChatGPT, Claude or Gemini. It is free, and there is nothing to install.

Get the free Business X-Ray prompt

A detailed strategic prompt for ChatGPT, Claude or Gemini.

  • Find what your company may not be seeing
  • Expose hidden value and commercial friction
  • Test positioning and customer experience
  • Look for AI and non-AI opportunities
  • Identify questions management should investigate
  • Run the AI-native competitor test
  • Surface hidden assets and contradictions

Your X-Ray is on its way.

Check your inbox for the Business X-Ray prompt.

The email did not leave our server. Nothing is lost, your request is recorded, and you can open the Business X-Ray directly here.

AI can only analyse what it can see.

Your website cannot tell it how proposals are produced, where staff lose time, what knowledge is trapped inside individuals, where decisions stall or which processes create expensive friction.

That is what the Human X-Ray is designed to investigate.

Apply for a free Human X-Ray →

How it works

Twenty minutes, and a different question.

One

Get the prompt

It arrives by email as a PDF. Seven pages, written to be pasted straight into an AI assistant.

Two

Run it on your company

Start with your own website. Work through the whole prompt with ChatGPT, Claude or Gemini.

Three

Read what it marks Unknown

The gaps are the point. What an outsider cannot determine about you is usually what your buyer cannot either.

Go deeper

Free Human X-Ray

Human-reviewed · First 100 companies

The DIY X-Ray looks at what can be seen from the outside.

The Human X-Ray looks at how work actually happens inside the business.

  • Hidden value
  • Revenue leakage
  • Repetitive work
  • Customer friction
  • Knowledge trapped inside people
  • Slow decisions
  • Unnecessary complexity
  • AI opportunities
  • Non-AI opportunities

A human-reviewed strategic diagnostic. Senior review led by Dr. Maheshika Halbeisen.

Apply for the Human X-Ray →